Finalize Your 2017 Marketing Budget
With just one week left (and two holidays!) in 2016, it’s time to finalize your 2017 marketing budget! So, let’s not waste any time…. Review 2016. Take note of where…
Networking Revelations: It’s Not You, It’s Me
All year we’ve been working on honing your networking skills and strategy. Unfortunately, this is one of those areas in business where you may never feel comfortable or like you’re…
Think Small to Achieve Big Goals
With our recent rebranding, we decided to emphasize what makes our company stand out. Piccolo means small. In no way is our thinking small; rather, we strive to cater to…
Let Me Help You Set Your Small Business Marketing Strategy for 2017
While most people are counting down the days to Christmas (23), be sure to take note of the number of days you have until your new marketing strategy is in…
Be Thankful in Business
In the spirit of the holidays, I wanted to talk about being thankful. And particularly as it pertains to business. William Arthur Ward is quoted as saying, “Gratitude…
2016: A Year of Blogs in Review
Another year has almost come and gone! Since all good things must come to an end, let’s take a minute to count down some of my favorite blogs from 2016.…
Networking 101: Developing Your Game Plan
This year is winding down and with that comes lots and lots of planning, strategizing, and goal setting for next year. In order to get your business house in order,…
Brand Management… Is Your Message Consistent?
There are many definitions and many elements that make up “brand management.” At its most basic, brand management is the analysis and planning on how that brand is perceived in…
Marketing trends… am I still on the right track?
We’re just over halfway through 2016 and that means it’s a great time to take a little pause. Where have you been with your marketing strategy, where should you go,…
Content Marketing – Where, How, and Why to Get Started!
Does your content marketing strategy focus on your organization’s story? A clear, concise content marketing strategy engages your audience and drives consumer behavior. With a successful content strategy, you will…