Social Media Tips: How to Keep Your Business Identity in Focus
In the midst of all your clients, meetings, and never-ending to do’s, don’t lose sight of your business identity. I’m sure you’ve been there…. you’re deep in the trenches, agonizing…
How to Respond to a Negative Review When You’re a Small Business
Finally! You have a notification or email indicating that you’ve just received a review. As you’re taking the steps to open it, you start to think… “I hope it’s a…
Start Off the New Year With a Solid Networking Strategy
If one of your New Year’s Resolutions was to revitalize your networking strategy, let’s get started! (If one of your New Year’s Resolutions did not address your networking strategy,…
What is SEO and Why Does it Affect Your Small Business?
SEO, or search engine optimization, is the practice of influencing a website’s visibility in an internet search. Specifically, how early (or high) and often does your business appear on an…
Business Development: Setting Your New Year Business Resolutions
It is common practice this time of year for people to begin considering and working through their personal New Year’s resolutions. Hopefully, by now you’ve also developed your business goals.…
Finalize Your 2017 Marketing Budget
With just one week left (and two holidays!) in 2016, it’s time to finalize your 2017 marketing budget! So, let’s not waste any time…. Review 2016. Take note of where…
Networking Revelations: It’s Not You, It’s Me
All year we’ve been working on honing your networking skills and strategy. Unfortunately, this is one of those areas in business where you may never feel comfortable or like you’re…
Think Small to Achieve Big Goals
With our recent rebranding, we decided to emphasize what makes our company stand out. Piccolo means small. In no way is our thinking small; rather, we strive to cater to…
Let Me Help You Set Your Small Business Marketing Strategy for 2017
While most people are counting down the days to Christmas (23), be sure to take note of the number of days you have until your new marketing strategy is in…
Be Thankful in Business
In the spirit of the holidays, I wanted to talk about being thankful. And particularly as it pertains to business. William Arthur Ward is quoted as saying, “Gratitude…