Marketing Trends: How To Tell If You’re Still on Track
We’re just over halfway through 2016 and that means it’s a great time to take a little pause. Where have you been with your marketing strategy, where should you go,…
My Secret to Business Success: Build Your Email Marketing List!
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So, if you’ve read any of my past blogs, you’ve probably heard about the importance of building your email marketing list. While that’s all fine and good, you might be…
Business Development 101: How to Build Brand Awareness
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There is no doubt it takes time and effort to develop and build brand awareness. But, are you tackling this component of business development effectively and efficiently? Check out the…
Boost Your Marketing Productivity with These Batching Tips!
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If you’re like me, you probably find yourself doing the same tasks several times a week or even daily. But, is that the most effective use of your time? In…
The First 3 Things You Should Do When Marketing a New Business
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So you’ve decided to start your own business or maybe you’ve already made the plunge. How do you market yourself and get the word out about your new endeavor?…
Marketing Budget-Setting Tips to Remember in Q1 2016
Several months ago I posted a blog about how to set your marketing budget. Now that we’re almost through the first quarter of 2016 (!), it’s time to take a…
B2B or B2C? A Guide to Developing Your Social Media Marketing Strategy
I’m sure no one would argue that the goal of their social media marketing strategy is to target and retain customers (aka B2C marketing). But what about B2B? You can,…
Marketing Strategy: Should I Start a Blog?
Are you feeling the itch to change up your marketing strategy, but you’re not quite sure what the next step is? Or maybe you’ve been considering starting a blog, but…
Early 2016 Is the Best Time to Review Your Marketing Strategy
Where has the time gone?! We’re almost two full months into 2016! Coming up to the close of the first quarter, it’s time to review your marketing goals. Has your…
Social Media 101: Tips for Beginners
From websites and Facebook articles, to advice from a friend or colleague, there is a lot of information out there about how to best optimize your social media. It can…